Why Flour Sack Towels and Our Process?

If you've ever owned a flour sack towel, you understand how useful they are; they can dry pots, pans, dishes, glassware, be used as napkins, bibs and they be displayed beautifully in your kitchen. 

Until 2 years ago, I had never heard of a flour sack towel...it wasn't until my sister, Vallerie, gave me 4 flour sack towels as a gift and if I'm being honest, probably a sign that I needed to up my adult game as a now that I was in my 30's :) I found myself using these towels all the time, my paper napkin usage plummeted and I was hooked.

While I loved using the towels, I wasn't in love with the artwork and I took it as a challenge to create towels that I would love and that of course meant, getting my mom's artwork onto the towels. 

Getting started was hard. What printing method would I use? Direct to garment? Heat Transfer? Screen Print? I researched each printing method. Sampled towels by purchasing them at local stores. I quickly realized that screen printing was my favorite method. Screen printing allows the consumer to wash and dry them like you would any t-shirt and that was all I needed to know! Who wants to read washing instructions for their kitchen towels? 

Upon finalizing the printing method, I searched for the perfect towel, a towel that would do the job it was intended to...not push water around, but absorb the water! I went through over 30 kinds of towels; different brands, colors, sizes and finally settled on a 30x30, 100% cotton, white flour sack towel and I am proud to stand by those towels. 

Finally, I spoke with printers in the Houston area and I settled on a printer 7 miles away from my house. This printing studio has since become my second home. I bring my 2 year old daughter with me at least 2 times a week. We do press checks with every print and I am so thankful that I found them. When we first started, I began printing our easiest designs-1 color pen and ink drawings. I soon realized that my printer was able to replicate the same watercolor wash of our original watercolor paintings and we started printing the original artwork. 1 color, then 2 color and now we're printing a majority 4 color designs. 

I absolutely love these flour sack towels and these have since become our signature item. We hope you love them as much as we do!!!